“Golden Section is pleased to announce the newest addition to our portfolio of companies: SquareStack. Led by seasoned startup founder, Bill Furlong and highly proven tech leader, Hod Pharis, SquareStack tackles the challenges small to medium business (SMBs) face with organizing and identifying key metrics coming from a variety of tech tools that they currently use,” said Katie Gregory, Director, Investments - Golden Section. “We're excited to partner with SquareStack on its journey solving the inherent issues small businesses face when digitizing their workflows and becoming increasingly tech enabled.” Kristen Phillips, Executive Director - Golden Section said.

The SMB is now relying critically on their tech stack. And The Cloud, especially in the Covid era, is becoming ubiquitous and a requirement for any business of any size. The SMB needs more feedback than ever to make smart decisions on changing out or adding new software to their stack.SquareStack's Business Apps Command Center combines single sign-on, real time data analytics, and business app reviews into a single dashboard allowing for improved decision making and business insight.

“There is no replacement for creative founders who have lived experience. We love partnering with these kinds of founders. Bill Furlong is a perfect example of such a founder. He and his team have also run small businesses. We are confident that this team will continue driving success and adding value for their customers, their team, and their industry," said Phillips.

Furlong said, "We are very excited to be partnered with Golden Section. Not only has their investment validated our business model and progress to date but their specific expertise working with B2B SaaS companies is a big upside for our business going forward. The combination of their investment along with their technology expertise via their Golden Section Studios will accelerate SquareStack's growth plan. We're confident that with their deep B2B Saas expertise and impressive track record of success, Golden Section is the right partner for this next step in our journey."

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